I led several website and social media enhancement projects for Meta's Employment Brand Team. Starting with their job application flow, I worked closely with user experience experts to balance engineering feasibility and brand compatibility. We then tackled the product pages, amplifying and supporting each of Meta’s areas of work. Lastly, I worked with the UX team to create a sleek, flexible careers homepage that could support strategic objectives like highlighting remote work opportunities. Ultimately, my team and I created a careers site with a totally different look and feel than what came before, with elevated interactivity, advanced typography, vibrant colors, and compelling graphics, all of which promoted the ultimate goal of increasing visitor engagement.